Blue Bell held a ribbon-cutting ceremony for its new facility at 51 Conestoga Way in Henderson on Wednesday.
The Henderson facility is a distribution center with cold space storage, warehouse space and office space, executive director of marketing Joe Robertson said. Approximately 25 to 30 people were hired, mostly full-time positions, to run sales and shipping operations.
The ceremony was open to the public and tours of the facility, including free ice cream samples, will be available between 10 a.m. and noon, the company said.
The company also will host several sampling events in March and April at grocery stores located in Las
Vegas and Henderson.
Trucks began rolling out the first shipments of the ice cream to local grocery stores Monday morning. The Brenham, Texas-based brand previously operated in Las Vegas from 2014 to 2015, but left the area due to a recall, Robertson said.